exhibition ‘let’s get electronic!’ in palazzo strozzi, florence explores the NFT artwork revolution

Art in the Digital Planet


The generative electrical power of art has extended been digitized via the entrance of NTFs, and more so these days with the coming of ‘Let’s Get Electronic!’, a new exhibition at the Fondazione Palazzo Strozzi that operates from May possibly 18th to July 31th, 2022, featuring functions by Refik Anadol, Anyma, Daniel Arsham, Beeple, Krista Kim, and Andrés Reisinger.


The exhibition, co-curated by Arturo Galansino (Fondazione Palazzo Strozzi, Florence, Director Standard) and Serena Tabacchi (Director MoCDA, Museum of Present-day Digital Artwork), presents viewers enlightenment on the NFT phenomenon by means of digital installations and multimedia experiences established by artists who have delved into the new systems and possibilities of crypto art centered on the accomplishment of NFTs. The exhibition investigates a motion in the throes of evolution and transformation, which many believe that is just the beginning of an ever more quick blending of aesthetics and new technologies, a revolution for the artwork world as a full.


‘Confirming its aspiration to provide jointly the avant-garde and tradition, investigate and popularization, Palazzo Strozzi has created a venture that is unique to Italy’s cultural scene,’ claimed Fondazione Palazzo Strozzi Director Basic Arturo Galansino, adding: ‘Let’s Get Digital! is 1 of the very first and most crucial exhibitions discovering the NFT revolution ever created by a cultural institution in our place. It sets out to give insight to as wide an viewers as probable into will work and troubles that are radically shifting the way in which we interact with art and with the electronic environment as a total. Portion of the Palazzo Strozzi Long term Art programme developed with the Fondazione Hillary Merkus Recordati, the exhibition is one particular more piece in the mosaic of experimentation and eyesight of the artwork of the current and long run, providing a developing number of new chances for creative generation and conversation with the community.’

pictures provided by Palazzo Strozzi / this graphic is by Beeple (Mike Winkelmann) – ALIVE #2/3, 2021



Non-Fungible Tokens


To run a rapid overview, an NFT (Non-Fungible Token) is a film, photograph, or any other form of electronic material that is licensed (or ‘minted’) working with a blockchain. This technological know-how encrypts information and saves them in an archive, guaranteeing that a file can be seen by any person but is only held by one particular person or, to use the suitable expression, one particular ‘wallet’ (an anonymous address determining the operator).


Not just artists, but also creatives from the realms of fashion, tunes, activity, and gaming have been able to check out new proportions in the interaction amongst the serious and the digital making use of NFTs. NFTs are filling the so-referred to as metaverse, digital worlds whose boundaries extend into the actual reality but are fueled with new paradigms for social interaction in this digital world centered on cryptocurrency.


Assigning worth to digital works that are open to duplication by their really character, this new way of producing and gathering art has provoked an alternative marketplace independent of the classic artwork industry. It has permitted the advancement of new pathways and prospects for artists’ production and public pleasure, in a novel idea of global interconnection.

exhibition 'let's get digital!' in palazzo strozzi, florence explores the NFT art revolution
Daniel Arsham, Eroding and Reforming Bust of Rome (A person Yr), 2021



Within the exhibition


The demonstrate opens with Refik Anadol’s (Turkey, 1985) new web-site-distinct set up for Palazzo Strozzi’s courtyard, a reimagination of the interaction between electronic and actual physical architecture by a hypnotic, holistic encounter. Synthetic intelligence algorithms deliver illusionistic visions that obstacle one’s comprehending of truth in his work. The display continues in the ‘Strozzina,’ a Renaissance palace devoted to up to date artwork in the heart of Florence, where every single of the Strozzina rooms include a succession of immersive works and installations created by the taking part artists.


The exhibition attributes functions by Beeple (Mike Winkelmann, United states, 1981) and his will work that fuse politics and pop society with references to today’s dystopic or submit-apocalyptic day-to-day existence Daniel Arsham (Usa, 1980), whose function creates time loops in which the substance and immaterial mother nature of his creations collide in a never ever-ending course of action of transformation and destruction in perpetual motion and Krista Kim (United Kingdom, Canada), whose unique minimalist fashion invites viewers to enter a planet of unattainable reflections and geometries, an immersive space designed up of visuals.


Other artists in the exhibition consist of Andrés Reisinger, who provides Arcadia – a job he developed with poetess Arch Hades and composer RAC in which poetry, audio, and picture merge in a meditative working experience that prompts us to reflect on our daily routines and how we use social media – and Anyma (Matteo Millari and Alessio De Vecchi, Italy), a collective that experiments with its work and stay concerts at the issue of their intersection, the website-distinct actual physical and visible landscape a enrichment in one particular of the Strozzina’s rooms.

exhibition 'let's get digital!' at palazzo strozzi explores the NFT art revolution
Beeple, Contaminated #34/123



The avant-garde and custom


‘Let’s Get Electronic! sets out to supply a wide perception into the most new advancement in electronic artwork now universally recognised by the present-day system,’ mentioned Serena Tabacchi, incorporating: ‘Decentralization, blockchains and NFTs have licensed and disseminated the do the job of plenty of artists who could not be regarded as in that ability until finally no much more than a number of decades back. This grassroots motion has shone the highlight of fame on artists whose function, right up until only a number of months in the past, was appreciated solely as a result of social media communities.


Sharing a determination to categorical by themselves with the instruments they come to feel to be most congenial to their temperament, with the most up-to-date electronic technologies, they have promptly entered the ecosystem of present-day tradition. Some of the undisputed major lights in this sector at the global stage are involved in the exhibition. Just as Palazzo Strozzi has hitherto hosted masters of the previous and of the up to date earth, so these days it is opening up to experimentation and to investigate. The art of the upcoming satisfies the electronic world as its most popular content for expressive creativity. An endless movement of opportunities awaits us. The greatest has however to come.’


The exhibition, promoted and organized by the Fondazione Palazzo Strozzi and the Fondazione Hillary Merkus Recordati, is component of the Palazzo Strozzi Upcoming Art software. ‘I am especially very pleased to be section of this ambitious Fondazione Strozzi job capable of conjugating art with the digital planet and its inexorable development as it performs an more and more prominent function in our day-to-day lives’, commented Fondazione Hillary Merkus Recordati President Andy Bianchedi. ‘The Basis which I chair aims to characterize a significant platform for supporting talent and to foster each form of up to date creativity. This exhibition satisfies these targets to perfection.’

exhibition 'let's get digital!' in palazzo strozzi, florence explores the NFT art revolution
Refik Anadol, Equipment Hallucinations – Mother nature Dreams, 2021

exhibition 'let's get digital!' in palazzo strozzi, florence explores the NFT art revolution
Krista Kim, Mars Property, 2020

exhibition 'let's get digital!' in palazzo strozzi, florence explores the NFT art revolution
Andrés Reisinger, Arcadia, 2021

exhibition 'let's get digital!' in palazzo strozzi, florence explores the NFT art revolution
Anyma, Eva , 2021

Maria Lewis

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