Anchored by a prepared hotel adjacent to the stadium’s south end, the blended-use Neyland Enjoyment District could uniquely improve the Tennessee football gameday knowledge whilst also reworking the campus riverfront and supplementing Knoxville’s array of gathering centers with nevertheless an additional eye-catching leisure and enjoyment hub.
The university’s initial idea for the project—which would increase the aesthetics of Neyland Stadium’s exterior façade and reinforce campus’s link with the Tennessee River—includes a boutique, whole-services resort with for-sale condominiums and conference/celebration room. The vision also capabilities the possible improvement of a “tabletop” higher than the present G10 parking garage to assistance supplemental tailgating, dining places, retail and loved ones-pleasant leisure pursuits.
A formal Request for Facts (RFI) has been issued to gauge enter and curiosity from builders.
“Innovation is at the forefront of everything we do,” White stated. “The ideation of this new Neyland Entertainment District exemplifies that mentality. This is a enormous challenge that has the opportunity to positively impact our entire city. We are eager to see what planet-class developers desire up to creatively maximize this remarkable market opportunity. We have the capability for setting up an entertainment ecosystem that isn’t going to presently exist wherever throughout the collegiate landscape.
“This is significantly larger than an activation on 7 or 8 times a year. This is a year-spherical vacation spot that not only improves our gamedays but also elevates the day to day academic practical experience of our complete pupil entire body and campus neighborhood calendar year-round.”

The university has engaged method management agency Brailsford & Dunlavey as a guiding lover in the Neyland Amusement District exploratory section.
“Neyland Stadium has constantly been regarded for obtaining a single of the finest gameday environments in higher education soccer,” Chancellor Donde Plowman mentioned. “We adore to welcome Vol Nation to campus on Saturdays in the slide. This job has the potential to produce a calendar year-spherical spot that engages the Tennessee River waterfront and boosts the campus and our local community.”

Given that 1993, Brailsford & Dunlavey has empowered hundreds of schools and universities, municipalities and professional sports activities organizations to attain their daring visions by way of the crafted atmosphere. The firm’s advisory know-how consists of analytical and technical activities, ranging from market evaluation and money modeling to enhancement framework evaluation and design oversight.
“This public-private partnership chance will increase the glance and atmosphere of Neyland Stadium and the Knoxville campus while making an more spot for the metropolis of Knoxville, all without state funding,” University of Tennessee President Randy Boyd stated.
The centerpiece of this grand eyesight, Neyland Stadium, stands as just one of the most iconic venues in world wide sport. It is the eighth-greatest stadium in the world—sixth among the venues in its category—boasting a potential of 101,915. Neyland Stadium is surrounded by critical elements to unlocking a to start with-in-class mixed-use enjoyment district:
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- UT Knoxville has professional a 17-per cent growth in enrollment around the last five yrs.
- The university is bolstered by a sturdy and engaged alumni foundation exceeding 260,000.
- The College of Tennessee’s yearly affect on the condition economic system is $1.7 billion.
- Bigger Knoxville is positioned at the crossroads of a few key interstates, I-75, I-40 and I-81, in the middle of Tennessee’s east grand division. The city is found inside a person day’s travel of half the nation’s population.
- Knoxville is inside an eight-hour travel of Asheville, Atlanta, Charleston (S.C.), Charlotte, Chattanooga, Cincinnati, Louisville (Ky.), Memphis, Nashville, St. Louis and Washington DC.
- Knoxville was one of the nation’s major 5 booking marketplaces in the initial 50 % of 2022, alongside Atlanta, Nashville, Washington DC and New York Metropolis.
- Knoxville attributes many special micro-sector collecting facilities, which include The Strip, The Old Metropolis, Current market Sq., Bearden, Turkey Creek and some others.
- Tennessee Athletics is a globally acknowledged and highly regarded brand showcasing one of the most tradition-rich, championship-laden histories in faculty athletics.
- Tennessee’s passionate and loyal fanbase supports the Vols and Lady Vols at elite levels, with UT’s ticketed athletics continually position amongst the nationwide leaders in average household attendance.









FAQ
What is an RFI?
In building, the term Request for Details (RFI) refers to a company procedure to request facts.
This RFI aims to have an understanding of the feasibility and assemble information linked to the viability of the Neyland Entertainment District. This job could profoundly effects the University of Tennessee’s campus, the town of Knoxville and the encompassing location.
Why did the College of Tennessee challenge the RFI?
As Tennessee Athletics continues to aggressively pursue its mission of leading the way in university sports, University of Tennessee, Knoxville Vice Chancellor/Director of Athletics Danny White initiated the exploration of a public-non-public partnership aimed at the advancement of a initially-in-class amusement district spanning the Tennessee River waterfront in the vicinity of historic Neyland Stadium.
This job would change the general gameday encounter for all of Vol Nation while offering a unique knowledge 12 months-round for the Knoxville neighborhood. 1 of the objectives of the institution is to be much more engaged with the waterfront.
What could be bundled in the proposed Neyland Enjoyment District?
Anchored by a prepared lodge adjacent to the stadium’s south close, the mixed-use Neyland Amusement District could uniquely greatly enhance the Tennessee football gameday practical experience though also transforming the campus riverfront and supplementing Knoxville’s array of accumulating facilities with nonetheless yet another desirable leisure and enjoyment hub.
The university’s preliminary strategy for the project—which would enhance the aesthetics of Neyland Stadium’s exterior façade and reinforce campus’s relationship with the Tennessee River—includes a boutique, whole-provider resort with for-sale condominiums and convention/celebration area.


The eyesight also capabilities the prospective growth of a “tabletop” higher than the current G10 parking garage to help extra tailgating, places to eat, retail and family-helpful leisure actions.


What is upcoming in the process?

The RFI will be open and obtainable for 4 months. Right after that time period of time, the RFI results will assist notify a Ask for for Proposal (RFP) for interested parties to carry on the procedure of design and development of the Neyland Entertainment District.



To master much more about the proposed Neyland Enjoyment District, simply click Listed here.